Today, thousands of exciting food products are produced, and better packaging designs are needed to protect them. Undoubtedly, food packaging design in Malaysia plays a vital role in increasing sales and business growth.
Food packaging keeps your products safe and prevents any damages due to transportation or stacking. With the right packaging, you can also positively impact how your consumers perceive your brand and products.
Without further ado, let’s explore some of the significant benefits of a great food packaging design.
Elevate Your Business With An Attractive Food Packaging Design in Malaysia
Reinforces Brand Identity
The first impression is incredibly important, as it can last a lifetime. As your packaging is typically what consumers see first, having an eye-catching packaging design will also set your products apart from your competitors.
Keep in mind that the aesthetic of your food packaging design should always convey your brand’s story. Ensure that your packaging incorporates the many elements of your brand, such as logo, colours, and slogan, so your consumers can easily recognise your products.
Ensure Product Protection
Of course, the topmost priority of your packaging should be functionality and safeguarding your products. As such, your food packaging design must be robust and reliable, so your products are well-protected.
After all, consumers expect all products, especially fragile food such as cookies remain undamaged and arrive in good condition. At Combi-Pack, we provide rigid packaging in varying shapes and sizes to keep your food safe during shipment.
Read More: A Comprehensive Plastic Food Packaging Guide in Malaysia (link to A Comprehensive Plastic Food Packaging Guide in Malaysia article)
Provide Product Information
Your packaging must be attractive as well as informative, containing pertinent information about the products and their nutritional facts. An accurate food label is also compulsory to avoid severe repercussions, including consumer health complications and loss of a company’s reputation.
A food packaging label must include:
- The name of the food
- A list of ingredients complete with percentage
- ‘Use by’ or ‘best before’ dates
- Cooking and storage instruction
- Company’s contact details
- Country of origin
Attract New Customers
When developing your food packaging design, it’s imperative to know the needs and wants of your target audience. After all, the main objective of creating any product is to acquire more consumers and increase sales.
Remember to use attractive designs and colours that suit your brand image. This will help create a product packaging that speaks to a broader audience and ensures an impactful experience for your customers.
Read More: Custom Packaging Benefits: Stand Out with Your Packaging (link to Custom Packaging Benefits: Stand Out with Your Packaging article)
Present A Powerful “Shelf Presence” and Boost Sales
At Combi-Pack, we endeavour to provide packaging designs for all types of food products. Partner with our team and effectively promote your brand with packaging designs that are sure to impress.
In order to cater to a more eco-conscious demand, we embrace sustainability by incorporating 100% recyclable material into our food packaging design services. Transform your brand for the better by engaging our custom solutions.